Affiliate disclosure

The short version

Dad Gifts Australia earns commission when you buy through some of the links on this site. You never pay more because of it. The commission comes out of the merchant’s margin, not your price.

Where a link is commercial, it is labelled as such on the page it appears on, not only here.

Where things stand right now

7 of the retailers we link to are now a tracked commercial relationship: Amazon Australia (approved 9 September 2026), eBay Australia (approved 9 September 2026), Ekster (approved 13 October 2026), FansJerseyHub (approved 4 September 2026), JBL Australia (approved 17 September 2026), JD Sports Australia (approved 13 October 2026) and Ottocast (approved 4 September 2026).

One further product carries a tracked link of its own through the Sovrn Commerce network, on a retailer we otherwise have no arrangement with. It is marked on the card the same way.

Every other link on the site goes straight to the retailer and earns nothing. You do not have to work out which is which: a link that earns is marked on the page it appears on, and the marking is generated from the same record as the link itself, so it cannot say one thing and do another.

As more relationships are approved the labels change automatically and this paragraph rewrites itself from the same table. It is not maintained by hand.

What it does not change

• Commission rate is never an input to the order. Each page prints the sort rule it uses directly above its grid.
• We publish a list of gifts we think you should not buy, including popular items that would earn us money.
• We do not accept payment for placement, and no merchant has approved or reviewed anything written here.
• If we would not suggest it to a friend, it does not go on the site.

Where it does play a part

It affects what we list, and you should know how. When the same product is sold at the same price by a retailer that pays us and one that does not, we link the one that pays. When we choose between otherwise equal products, we prefer the one that can earn.

It never puts a dearer copy in front of you. If the only retailer that pays us is charging more than one that does not, we list neither and find something else.

Why this is worded so plainly

The ACCC’s guidance on influencer and affiliate disclosure is clear that vague labels do not count. Terms like "sp", "collab" and "ambassador" have been called out specifically as unlikely to be understood by an ordinary consumer, and disclosure buried in hashtags or a footer is treated as no disclosure at all.

The test is whether an ordinary person reading the page would understand there is a commercial relationship. A sentence at the top of the page in normal English passes that test. Small print does not.